Furniture Configurator – Augmented Reality
About the Client
Our client is a forward-thinking furniture company with ambitious plans for expansion into the competitive US market. Operating as a marketplace, the company connects various furniture manufacturers with customers. Focusing on innovation, they are keen to incorporate cutting-edge technologies such as artificial intelligence (AI) and augmented reality (AR) into their business operations.
Client's Problem
The Client faced the challenge of presenting their product offer in a way that was easy to digest for buyers. At the same time, it was crucial that the presentation method stood out from the competition to attract a larger volume of buyers and manufacturers, encouraged by the attractiveness of the platform for selling their furniture.
Proposed Solution
To meet this challenge, we proposed a comprehensive solution written for the Magento platform:
- A module allowing the assignment of 3D models to a product
- A formula module that allows for interdependent modifications of furniture elements by influencing its general parameters
The entire solution was linked to the configurable products mechanism and Custom Options in Magento. Thanks to this approach, we were able to integrate with the existing platform architecture, allowing for better utilization of the built modules throughout the ecosystem.
The entire solution, being model-based, is generic and not limited to furniture only. Thus, the solution will also work well as a configurator for windows, lighting, or other objects that we can present in the form of 3D models.
Achieved Results
Implementing our solution brought valuable results to the Client:
- The Client successfully presented the solution at industry trade fairs, increasing brand awareness
- The Client found new Partners for cooperation in the US market
- The presented configurator was met with enthusiasm by both buyers and furniture manufacturers
